Privacy Policy

Luca Analytics ("Luca," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI-powered campaign intelligence platform and related services.

1. Information We Collect

Personal Information

We may collect personal information that you voluntarily provide to us when you:

• Register for an account
• Request a free audit or demo
• Subscribe to our newsletter
• Contact our support team
• Participate in surveys or promotions

This information may include your name, email address, phone number, company name, job title, and billing information.

Advertising Account Data

When you connect your Meta (Facebook/Instagram) or Google Ads accounts to Luca, we access campaign performance data, ad metrics, audience information, and spend data solely to provide our audit and analytics services. We do not store your advertising platform credentials.

Automatically Collected Information

We automatically collect certain information when you visit our website, including IP address, browser type, operating system, referring URLs, pages viewed, and access times. We use cookies and similar tracking technologies to collect this information.

2. How We Use Your Information

We use the information we collect to:

• Provide, operate, and maintain our services
• Generate campaign audits and performance reports
• Process transactions and send related information
• Send administrative information, updates, and marketing communications
• Respond to inquiries and provide customer support
• Improve and personalize our services
• Monitor and analyze usage patterns and trends
• Protect against fraudulent or unauthorized activity
• Comply with legal obligations

3. Data Sharing and Disclosure

We may share your information in the following situations:

• Service Providers: With third-party vendors who perform services on our behalf (hosting, analytics, payment processing)
• Business Transfers: In connection with a merger, acquisition, or sale of assets
• Legal Requirements: When required by law or to respond to legal process
• Protection of Rights: To protect our rights, privacy, safety, or property
• With Your Consent: When you have given us permission to share your information

We do not sell your personal information to third parties.

4. Data Retention

We retain your personal information for as long as necessary to provide our services and fulfill the purposes outlined in this policy. Campaign data from connected advertising accounts is retained for the duration of your subscription plus 30 days, after which it is permanently deleted. You may request deletion of your data at any time.

5. Data Security

We implement appropriate technical and organizational security measures to protect your information, including encryption in transit and at rest, access controls, and regular security assessments. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

6. Your Privacy Rights

Depending on your location, you may have the right to:

• Access the personal information we hold about you
• Correct inaccurate or incomplete information
• Request deletion of your personal information
• Object to or restrict certain processing activities
• Data portability (receive your data in a structured format)
• Withdraw consent where processing is based on consent
• Opt-out of marketing communications

To exercise these rights, please contact us at privacy@lucaanalytics.com.

7. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience, analyze usage, and deliver personalized content. You can control cookie preferences through your browser settings. Note that disabling certain cookies may affect the functionality of our services.

8. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

9. Children's Privacy

Our services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child, we will take steps to delete it promptly.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place for such transfers in compliance with applicable data protection laws.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date. Your continued use of our services after any changes constitutes acceptance of the updated policy.

12. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us at: